It’s hard to think of a time when digital transformation and integration of new technologies has been as business critical and urgent as it is right now. Studies show that the events of the last 12 months has accelerated digital transformation by some 7-8 years and that there is wide...
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Automotive Aftermarket – the accelerated shift to digitalisation
‘Digital transformation’ is a term that you may have heard banded around quite a lot recently, but what does it actually mean and why is it suddenly so important? Let’s start by looking at what digital transformation is and putting it into context. Digital transformation is the digitalisation of a...
5 video trends to watch in 2021
As technology and digital habits evolve, and in fact have been accelerated as a result of the Covid-19 pandemic, it’s not surprising that video predictions and usage is expected to see further exponential growth during 2021. As of 2020, 81% of businesses use video as a tool for marketing, video...